£37.5m investment by LDC in MSQ Partners

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LDC has invested significantly alongside senior managers in MSQ Partners, one of the UK’s fastest growing marketing communications groups, in a deal that values the business at around £37.5m.

MSQ Partners is a multi-disciplinary group of digital, creative, branding and PR agencies that specialise in marketing communications for consumer and B2B brands and the public sector. Employing more than 600 people across 15 offices in the UK, Asia and the USA, MSQ works with blue-chip and household names such as PSA Group, Diageo and Unilever.

The Gateley team was led by Paul Jefferson and included Corporate Partners Steve Roberts and Andrew Cowan, and banking senior associate Chris Lister.

Paul Jefferson, who advised on the corporate aspects of the MBO, said “We are delighted to have advised on this significant deal into MSQ, a business which has grown strongly and has exciting plans for the future. This investment will support their continued growth through acquisition and investment in talent and services. It was fantastic to work with a strong team to get the deal done.”

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